The Story Behind the Review: Honoring a Mother’s Legacy in Santa Fe

“The real-estate dream team of Bunny Terry and Adam Parent are the best of Santa Fe! They listened carefully to why I believed my newly remodeled home could fetch top dollar. Then they backed up their pricing recommendations with cold, hard facts. Once I saw the data, I knew they were right — their strategy was realistic and achievable.

From professional photography and social-media marketing to open houses every single weekend, they went above and beyond. Within 34 days — just after the presidential election — we had a full-price, cash offer plus an additional offer for the entire contents of the home.

Out of the four homes listed in my area, mine was the only one that sold. That says it all!”

— YELP review - Tina, Home Seller (Referred through REAL Luxury Network)

A Referral with Heart

This story began with a referral from a colleague in my REAL Luxury Network — a trusted Realtor who said, “My client Tina has already interviewed several agents in Santa Fe and hasn’t found the right fit.”

I’ll admit, I hesitated. Sometimes when sellers can’t connect with other Realtors, it’s a sign they may not be open to guidance. But from our very first call, I realized this was different.

Tina wasn’t resistant — she was grieving. The home she wanted to sell was one her mother had built a decade earlier. After her mom’s passing, Tina wanted to honor her by selling the property thoughtfully and at the right price. She was also managing everything from Atlanta, adding a layer of complexity and emotion to the process.

Balancing Emotion and Strategy

My team member Adam Parent and I met with Tina and her husband to talk through their goals. Tina, an experienced decorator and house flipper, had a strong sense of value and vision — but also knew that market data tells the real story.

We presented her with a detailed pricing analysis that showed how her desired number compared with recent neighborhood sales. It turned out her ideal price point was a bit beyond what the market would bear, but our evidence-based strategy struck the right balance: still aspirational, but achievable.

We also discussed the home’s unique factors — two bedrooms instead of three and a more open outdoor space that was visible from the street. These could have been challenges, but with her impeccable staging and our focused marketing plan, we turned them into selling points.

Marketing with Intention

From day one, our mission was clear: present this home in a way that honored its history while appealing to discerning Santa Fe buyers.

We scheduled professional photography, video, and aerial footage, and launched a strong campaign through social media, e-blasts, and print advertising (because yes, Santa Fe buyers still read the paper).

Meanwhile, Adam worked tirelessly on the ground — holding open houses every weekend and even straightening the mailbox before showings to make sure every detail was perfect. His care and consistency created momentum and connection with prospective buyers.

A Perfect Result

After 34 days on the market, just days after the presidential election, we received a full-price, all-cash offer, along with a separate offer for the entire contents of the home.

Despite the emotional journey and distance, Tina trusted the process. Together, we achieved her goal of honoring her mother’s legacy — and she became one of the most gracious and collaborative clients we’ve ever worked with.

Out of four competing listings in her area, hers was the only home that sold. That success says everything about teamwork, trust, and the power of listening deeply.

The Takeaway

Every transaction carries a story, and this one reminded me that selling a home is often about more than market value — it’s about heart value.

Tina’s sale was a blend of strategy, patience, and purpose. I’ll always be grateful that she let us help her take this next step with grace and confidence.

Pull Quote for Layout:
“Every transaction has a story, and this one reminded me that selling a home is often about more than market value — it’s about heart value.”

💛 Thinking about selling a Santa Fe home that holds meaning or memories?

We’ll help you navigate the process with empathy, precision, and a proven strategy that delivers results. Contact Bunny Terry and The Bunny Terry Group or call us at (505) 504-1101 to start your story.